It’s been a while since I’ve done a focused review on just one product, and I don’t like that. Hopefully there’ll be much more of these to come; it means I can go into more detail on the products I want to share. So here you are, a brand new Maybelline foundation for £7.99.
Maybelline’s first hydrating matte foundation for 100% velvet-smooth perfection. Unique gel-whipped formula. Ideal for normal to combination skin, medium coverage. Leaves complexion perfected and smooth with a velvety, soft-matte finish, while skin stays hydrated for 12 hours.
The first thing to note about this foundation, before even testing it out, is that I find it odd that they’re marketing a hydrating foundation for combination skin types. Hydrating and matte are two words not often used together in relation to foundations, and though obviously combination skin types suffer from dryness too, I feel as though labelling it as hydrating may be misleading for those with very dry skin who think “Wow, a matte foundation for dry skin”, when in actual fact that is not the case with this product. But we’ll get into that soon…
Of course, here are some comparison photos. The first is my bare face with redness, spots and a bit of eczema on my nose. The second picture is of course my much improved face after applying Dream Velvet with a So Eco Multitasking brush. Maybelline have also released a Dream Blender which they recommend using with this foundation, but I’m not too fond of applying foundation with a sponge.
On first application, this foundation didn’t immediately blow me away. I felt as if it required quite a lot of product to cover the whole face, although most recently I have been getting used to Nars Sheer Glow of which you only need a tiny amount for full coverage. I will say the colour was a surprisingly good match for me, which is something I was not expecting as I usually really struggle to find a good match with cheaper foundations. I have to say, Maybelline are stepping up their game a little with their colour range, although when I purchased shade 48 Sun Beige it was the darkest one available.
I would say this foundation is a good medium coverage, and I totally understand Maybelline describing it as ‘soft-matte’. The finish is velvety smooth, as you would expect, but with no hint of powdery-ness or cakeiness. And it felt pretty lightweight too due to the ‘gel-whipped’ formula, although it is not at all transfer proof. Immediately after applying it felt like I needed to add powder just to set it, because it felt like it had some slip to it. And it did; unfortunately after only an hour of wear I noticed it had started to settle into the fine lines on my face (fine lines I didn’t even know I had), and it had collected in a really ugly way on the eczema on my nose, despite me moisturising it, which is why I would definitely say this is not one for dry or mature skin types.
Oddly though, this foundation seemed to turn itself around. Once it had worn into the skin a bit, and I sorted out the areas that it had collected in (around the nose and under the eyes) I thought it actually looked lovely. Great coverage but with reasonably natural looking finish. And with a good mattifying primer (I’ve been using Rimmel Stay Matte) and powder on the t-zone, I think this is a nice, affordable everyday kind of foundation. The more I use it, the more it grows on me. Overall, I think you’d like this if you have normal to oily skin and are looking for a good coverage, velvet matte finish without the cake.